Imagining what the future digital high street should look like was the starting point for Alex Schlagman, founder at PocketHighStreet.

In Schlagman’s view, the benefits of the digital age have so far failed to filter down to high street level, but with digital high street initiatives like PocketHighStreet, that should soon change.

By further “democratising” the whole digitisation of retail, as Schlagman puts it, local retailers can remain on the front foot and stay relevant in this highly competitive sector.

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