Regular customers form the strongest relationships with retailers and a great way to encourage regular purchases is to offer products or services on a subscription basis. As an example, in 2020 one national coffee shop chain began offering its customers coffee subscription services. You may have to support this with a price advantage and a deal of promotional effort but the advantages of committed, regular repeat custom could make a radical difference to your business. 

Visit us at savethehighstreet.org and join our national campaign