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Hiring Staff: What to Look for

  The first point of contact your customers have is your staff The impression your staff give is crucial to the customer’s experience. Having the right team will make day to day business run smoothly. Therefore this generates more footfall and popularity...

What Makes a Customer Loyal?

There are lots of different things you can do as an independent retailer to keep a customer loyal. First of all one of the tricks that our retailers tell us is to know them as a person – not just a customer. We spoke to Ana Rodriguez and Simon England to find...

Going Above and Beyond For Your Customers

How can your customers remember your business? You have to consider their experience from the moment they step into your store to the moment they leave. As an independent retailer with unique products, you have an advantage of providing your customers with an...

How to Select the Right Products for Your Customers

Our retailers give their tips and share their knowledge on development, product selection and how to attract the customer attention. Selecting your products and knowing your audience is key. From the initial stages of developing and designing the idea, to talking...

The Future of the Shop Window

CEO of Iconeme, Jonathan Berlin gave us his insights on how your shop window can attract customers and draw them in.Your job is to deliver a shop window with meaning, purpose and to impact in a short space of time. It is imperative that you keep it simple and brand...
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