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How to Set Up a Facebook Business Page

How to Set Up a Facebook Business Page

With over a billion monthly users, Facebook is no longer a regular platform. It is a compulsory platform for any business who wants to engage in any marketing strategy. As a business owner, having a Facebook page gives you access to a huge audience of users worldwide...
What Digital Skills Should I train My Team With?

What Digital Skills Should I train My Team With?

Almost everything has gone digital now. Your business can’t survive in modern times if it doesn’t innovate and acquire digital skills. Businesses need to understand the importance of digital skills in the workplace. Improving the digital skills of...

Consumer Trust: How Your Online Presence Matters

Consumer trust is a huge issue in retail. It’s the foundation of sales. Without trust, a purchase becomes a risk, with your customer weighing up the chance that they’ll regret the purchase later, against the incentives for purchase. Customers are willing...
Why Businesses Need to Master Google Analytics

Why Businesses Need to Master Google Analytics

Google Analytics is a powerful tool designed to provide valuable insights on your website. From the types of visitors your website receives, to how they move about your site. Google analytics can give you the knowledge you need to grow your following, online, and...