• What we do
    • Accelerators
    • Incubators
    • Anchors
  • Who we help
    • Place Partners
    • Property Partners
    • Local Businesses
  • About Us
  • News
  • What we do
    • Accelerators
    • Incubators
    • Anchors
  • Who we help
    • Place Partners
    • Property Partners
    • Local Businesses
  • About Us
  • News
Contact us
freestocks-org-187367
21 07 2017

How to Upsell and Cross-Sell in Retail

Jack Pilcher Experience

Industry Leaders Vend give you tips on how to increase your retail sales by Upselling and Cross-Selling.

If this is the first time year are hearing these terms then here are some definitions to help. Upselling means offering a more expensive version of an item, think of this as offering an upgrade while Cross-selling is offering a relevant product to the one a customer already intends to purchase. An example would be offer a pair of sock with a shoe purchase. 

How to Upsell and Cross-Sell in Retail. Picture by Hunter Johnson

Both of these technique if done in the right manner can increase retail sales and help customers. The key to upselling and cross-selling is not coming across as pushy, offering customers items that are relevant and making sure customers feel like they are getting value.

Our friends at Vend suggest that you consider the following three things before trying these techniques out on your customers.

1.Are you offering products that compliment the ones your customer intends to purchase?

Upselling and Cross-selling is only going to work if you are offering a) a product that compliments their purchase or b) a better version of what they already intend to buy.

2. Are you offering a product that is of use to your customer?

You may be able to come up with a number of add-ons that compliment a product but what you really need to ask yourself is. Is this product useful to my customer? Get to know you customers. Find out what they are going to use the product they are purchasing for and if you have an add on in mind that could really help them out then mention it to them.

3. Is the customer open to spending more?

If someone comes in and makes it clear they are on a budget then it is best just to respect their their wishes and leave it at that.

We would like to thank Vend for these helpful tips to increase our retail sales.

Please make sure you check out the full article here.

 

 

Public Relations with Small Business Saturday SmallBusiness.co.uk & Saving The High Street

Related Posts

Julie in conversation Sept 2024

All Posts, Careers, Community, Experience, News, News and Events, Retailer Talks, Team

Chat with us at Completely Retail Marketplace

future of retail store

Brand, Experience, Uncategorized

How has the role of a retail store changed over the years

nowopen

All Posts, Brand, Community, Experience

The Hounslow high street start-up competition: what happened next…

Recent Posts

  • maxresdefaultWin a £10K Retail Makeover! In partnership with Autumn Fair
    10/06/2025
  • Thriver Blog ImageIntroducing Thriver: A Whole Team In Your Pocket
    06/06/2025
  • Julie in conversation Sept 2024Chat with us at Completely Retail Marketplace
    23/04/2025

Archives

SaveTheHighStreet.org

The high street industry movement

Linkedin-in Facebook-f Instagram X-twitter Youtube

© 2025 Together Futures Ltd.

All Rights Reserved.

quick links

  • About Us
  • Accelerators
  • Incubators
  • Anchors
  • Local Businesses
  • Property Partners
  • Place Partners
  • News
  • Privacy Policy
  • Terms & Conditions
  • About Us
  • Accelerators
  • Incubators
  • Anchors
  • Local Businesses
  • Property Partners
  • Place Partners
  • News
  • Privacy Policy
  • Terms & Conditions

Contact

General Enquiries:

info@savethehighstreet.org

Press & Media Enquiries:

press@savethehighstreet.org

Partnership Enquiries:

partners@savethehighstreet.org

Join the movement

For insights, updates, success stories and opportunities to get involved.

Sign me up