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22 05 2017

Using Data To Advertise Better

Jack Pilcher Data, Discovery Cloud based, data, ecommerce, email marketing, EPOS, EPOS system, high street, industry standards, News, retailer, save the high street, shop keeper, small business

Using Data To Advertise Better

Want to know how to use data to advertise better? JCDecaux – masters of outdoor advertising, now use data driven, geo-targeted ads and give retailers insights as to how to reach their target customers and advertise in a way that was never available to them before.

We spoke to Harriet Lawman, Head of New Business to find out what small businesses can do to reach their target customers and make the most of their ad budgets.

Sign up to our newsletter to be one of the first to receive our new Industry Standards recommendations, designed by our brand partners together with our Retail Advisory Board of over 100 members nationwide.

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Check out JCDecaux special offer exclusive to SaveTheHighStreet.org.

 

Using Data to Build and Grow My Business Retailer Talks – Retail Technology

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